Slush (business) drinks have several aces from a commercial point of view.
So how to start a muddy business?
Here are our top picks.
1. Decide how much of it will be slushy drinks
As we have already indicated, the first decision should be between:
Adding a slush machine to your existing premises: From kiosks to museums and theme parks, slush machines are an easy way to increase your profits and require only a small amount of your counter space.
Starting a real business in slush: in this case, we recommend finding a creative USP to help you stand out
2. Invest in the best slush gear
Consider only reliable commercial slush machines that will delight your customers with perfect slush for years. Here’s how to choose the best slush machine for your business.
You’ll also need slushy syrups and supplies like cups, lids, and straws.
3. Promote your business in slush properly
Now it’s time to tell everyone about your slush magic!
Aside from using sales materials and A-boards, you can’t afford not to be on social media.
And here’s the best part: colorful slushy drinks are incredibly Instagram able, so you can get really creative with your pictures and videos.
You can also attract customers on quieter days and months with some juicy offers such as two-for-one cocktails, family packages or theme nights.
Good luck with your new venture and remember Cool It has everything you need to make it happen.
How much does it cost to make a slushie?
Making slush doesn’t cost much at all. Including cups and straws, we’re talking about 27% of your final price, considering the average retail value of £1.46 (or £1.75 inc. VAT).
Obviously, the overall profit and numbers will depend on whether you’re just adding a machine to your existing business or starting a new one that focuses entirely on these colorful villains.
However, to give you an idea, if you were to sell 20 slushy drinks a day, you could expect to make over £120 a week. 100 slushy drinks? Over £600 a week.
How much does it cost to operate a slush machine?
Make sure you don’t bang your head on anything when you pop up in surprise, but running a slush machine costs… less than £1 a day.
4 reasons to start a slush business
Slush drinks have several aces from a commercial point of view.
1. You can target multiple demographics
It’s hard to find someone who doesn’t like these refreshing drinks! Once you start a slush business, you will attract different audiences, and in particular:
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Families with children:
some of them will want to take some slushy drinks for their children, while others will be happy to sit down for a while if you have some tables
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Young people looking for something different:
from couples to groups of friends, your slushy drinks can be an exciting alternative to coffee or cans. Also consider selling cocktail mash
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Passersby:
Snow drinks are also the perfect treat to enjoy on the go, whether it’s a walk into town or a trip to work and university.
2. It offers many opportunities for expansion
A slush machine can be an extension in itself if you add it to your existing kiosk or space.
At the same time, if you plan to start a slush business from scratch, you don’t have to think small.
Sure, you might want to start with a simple kiosk-style place, but slushy drinks also offer a lot more opportunities. For example, when you start growing, you can add some chairs and tables, offer snacks or even cooked food, and how about opening new branches or franchising them?
Or maybe you could start a Cafe but use snow drinks as your main selling point.
3. Starting a slush business requires low overhead
Obviously, this will depend on your vision (are you also adding lots of seating? What about food?), but slushy drinks themselves don’t require much to get started.
As long as you have some reliable slush machines, a sink, and storage space, you’re good to go.
4. Slush drinks are extremely profitable
Finally, one of the best things about starting a slush business is that these drinks don’t cost much money at all, but you can sell them at a high profit.
Let’s look at it properly.
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